Understanding China Training Programme

mei 23, 2019 – mei 24, 2019 hele dag
Hotel Progress
Rue du Progrès 9 Saint-Josse-ten-Noode
EU SME Centre

Understanding China was a project of the European Commission, implemented by EUROCHAMBRES and provided a platform for business and policy dialogue on EU-China relations.

The aim of the project is to better inform the partners of the EU SME Centre across Europe of the changing business environment for SMEs and to train them up on most recent trends to help add value to their SME support in their local region.

For the 2019 edition of the programme, the project will be divided into two days sessions.

During the first day, the Centre’s director and in-house experts will inform intermediary organisations only, on:

  • the latest macroeconomic trends,
  • the key financial aspects when dealing with China,
  • business confidence of EU SMEs in China.

The second day, will welcome both EU SMEs and intermediary organisations, and will provide a comprehensive overview of the Chinese market with a focus on:

  • the key legal issues that SMEs should look out for when operating in China,
  • latest e-commerce developments,
  • the most used social platforms and ways to retain customers,
  • the opportunities in the outbound tourism market and technology sector in China.

Interested? Visit the website of the EU SME Centre for more details and registration.